How to Create an AI Influencer in 10 Easy Steps

The Rise of AI in Social Media
Why AI Influencers? AI influencers address numerous challenges inherent in traditional influencer marketing. They provide brands with control and predictability rarely seen with human influencers, eliminating concerns like scheduling conflicts and inconsistent branding. And guess what? They don’t own big egos – just big following! Let’s dig into the step by step guide on “How to create an AI Influencer”
Moreover, AI influencers can be custom-tailored to specific marketing objectives, target demographics, and cultural trends, making them an invaluable asset in any marketer’s toolkit. Upgrade your AI Skills and jump into early trends to stay one (or two) steps ahead your competitors.
Key Takeaways
- AI influencers enhance brand control and solve common influencer marketing issues.
- Target audience and niche definition is crucial for AI influencer relevance.
- Create a compelling persona for your influencer, leveraging AI for backstory and traits.
- Use advanced AI for realistic visuals, choosing technology like Leonardo Diffusion XL Model.
- Engagement and audience growth through strategic content and collaborations.
- Monetize effectively via sponsored content and platforms like FanVue.
- Analyze, adapt, and maintain transparency about the influencer’s AI nature.
Market Overview – Business Opportunities with AI Influencers
The AI sector’s impressive growth trajectory is mirrored in the burgeoning influencer marketing industry, which itself has seen substantial expansion. Recent reports indicated that the influencer marketing market reached an impressive $16 billion in 2022, and it was projected to continue its upward trend. This rapid growth in influencer marketing mixed with increasing integration of GEN AI, presents massive business opportunities. With Forbes reporting a staggering $86.9 billion in revenue for the AI sector in 2022, and predictions of this market swelling to an extraordinary $407 billion by 2027, it’s clear that the fusion of AI and influencer marketing is not just a fleeting trend but a significant part of a larger, forward-moving digital economy.
AI Influencers in the Spotlight: Milla Sofia and Aitana López
Milla Sofia: Fashion’s and Lifestyle AI Influencer, Milla Sofia has taken the fashion world by storm with her AI-driven charm and style. Boasting an impressive Instagram following of over 125.000, her content spans high-fashion shoots to glimpses of luxury vacations, perfectly crafted to captivate her audience.
Milla’s collaborations, including with Finnish online store tyyliluuri.fi, highlight the immense potential of AI influencers in reshaping marketing strategies.

Aitana López: Fitness and Adult Content Sensation Aitana López, another AI creation, has carved out a significant niche in fitness, fashion and… Adult Content. Her Instagram, adorned with stylish workout and fashion outfits, has not only attracted a large following but also seamlessly integrated brand promotions. Aitana’s earnings from advertising and brand partnerships underscore the lucrative potential of AI influencers in today’s social media-driven market. The ball park is around 11.000 USD / Month.

Additionally, Aitana Lopez, publish her exclusive content on platforms such as FanVue (Similar to OnlyFans). Yet, many been wondering… How to create AI Models?
How to Create an AI Influencer – A complete guide
Step 1: Define Your Niche and Audience
- Identify Your Target Market: Consider factors like age, interests, lifestyle, and online habits. For example, if you’re targeting Gen Z, you might focus on trends like eco-conscious living or tech-savviness.
- Analyze Existing Trends: Use tools like Google Trends or BuzzSumo to understand what’s currently resonating in your chosen niche. For instance, if you’re targeting the fitness niche, look for trends like home workouts or wellness apps.
- Pick your Favorite Influencers – And the Crowd’s Favorite
Step 2: Develop the AI Influencer’s Persona
- Backstory and Character: Create a detailed backstory. For instance, if your AI influencer is a fashionista, perhaps they started as a small-town designer who made it big in Paris.
- Personality Traits: Decide traits that your audience will relate to. If your audience values authenticity, your AI influencer could be down-to-earth and relatable.
- Using ChatGPT for Ideation: Download Images, Captions and Bios of Top 10 Influencers in the respective Niche. Upload it into ChatGPT one by one, as an attachment (currently, ChatGPT doesn’t allow browsing of Social Platforms)
- You can use prompts like “Analyze the success, shortcomings and the unique angles that makes those influencers successful in their niche. Based on the resulted data, generate a backstory for a fashion-forward AI influencer targeting millennials” or “Suggest personality traits for an AI influencer in the eco-friendly lifestyle niche.”
Step 3: Leverage AI Technology
- Choosing the Right Image Generator: Opt for the Leonardo Diffusion XL Model with PhotoReal + Alchemy settings for lifelike imagery. – Probably the most realistic and complex Gen AI Model.
- Mode Selection: Choose ‘Cinematic’ mode to ensure high-quality, visually appealing content.
Step 4: Visual Creation of your AI Influencer
- Design the Appearance: Experiment with different looks until you find one that fits your influencer’s persona and appeals to your target audience.
- Consistency: Maintain a consistent visual theme across all content to reinforce brand identity.
Pro Tip: Use the Prompt Generator from Leonardo AI if you are struggling to find the right prompting strategy

Step 5: Set Up Social Media Profiles
- Platform Selection: Determine which platforms (like Instagram, TikTok, or YouTube) are most popular with your target audience.
- Profile Creation: Design profiles that are visually appealing and clearly communicate your influencer’s persona and niche.
Step 6: Content Strategy
- Content Planning: Develop a mix of content types (e.g., posts, stories, videos) that align with your influencer’s persona and audience interests.
- Storytelling: Craft narratives around your influencer’s experiences or views, making their content engaging and relatable.
You can use D-ID Creative Studio to generate moving Images or Runway ML for AI Video Creation
Step 7: Engagement and Growth
- Interaction: Set up automated responses or use AI tools to manage engagement with followers.
- Collaborations: Partner with relevant brands or influencers to expand reach and credibility.
Step 8: Monetization
- Sponsored Content: Identify and collaborate with brands that align with your influencer’s niche and values.
- Affiliate Marketing: Integrate affiliate marketing in a way that feels natural and unobtrusive to your content.
- FanVue: Monetize through Adult Content Creation on a subscription model or custom-made content.
Step 9: Analyze and Adapt
- Performance Monitoring: Regularly review analytics to understand what content performs best and adjust your strategy accordingly.
- Flexibility: Be open to evolving your influencer’s persona or content strategy based on audience feedback and changing trends.
Step 10: Legal and Ethical Considerations
- Transparency: Always disclose the AI nature of your influencer and any sponsored content.
- Regulatory Compliance: Stay informed about social media and advertising regulations to ensure your content is compliant.
Yet, if you are looking for a simpler, headache-free method to create AI Influencers, there are specific tools that could come in handy. Explore our in-depth review of RenderNet with a character consistency features.

Conclusion – This is how to create an AI Influencer Model
Creating an AI influencer involves a blend of strategic planning, creative storytelling, and technical know-how. By following these expanded steps and utilizing tools like ChatGPT for ideation and content creation with Leonardo.AI or RenderNet, you can craft an AI influencer that not only resonates with your target audience but also stands out in the dynamic world of social media. If you are still confused on where or how to get started, there are free and paid courses available online such as Imagine Education that will take you from getting started to cashing up on your own AI Influencer.